The HSBC Canada Sevens World Rugby Sevens tournament offers many unique sponsorship marketing and media opportunities for brands including:

Worldwide reach to over 387 million homes in over 145 countries via live international broadcast and webcast

Estimated potential audience reached – a record 900+ million – and that’s excluding international news, features and in-flight exposure!

Over 2.5 million viewers of online video content

Rugby is the fastest growing sport in North America, and second largest sport in the world

Rugby Sevens is on the rise, as the newest Olympic Sport, debuting at the Rio 2016 Games

Access to a passionate and brand loyal fan base with a global reach

Variety of sponsorship packages tailored to the needs of any brand

To learn more about these rich consumer engagement and hospitality opportunities, please contact us at

Principal Partner
Global Partners
Technical Partners
Premier Partners
Signature Partners
Official Partners
Funding Partners

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